Free Audit · 48-Hour Turnaround

Free Google Business Profile & Local SEO Audit

See exactly why your firm is — or isn't — showing up in the Google local pack and Maps. A hand-done review of your Google Business Profile, reviews, and local signals, emailed within 48 hours.

What your free audit covers

Profile completeness: categories, services, hours, photos, and description
Local-pack readiness: why you do or don't rank for your core searches
Review signals: volume, rating, recency, and response rate vs. competitors
NAP & citations: name/address/phone consistency across the web
Competitor comparison for your primary practice area and market
A priority fix list to climb the local pack faster

✓ Personalized report emailed within 48 hours

Request your free audit

Tell us about your firm. We review it by hand and email your report within 48 hours — no cost, no obligation.

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We'll review your firm and email your personalized audit within 48 hours.

Why the local pack decides who gets called

For most high-intent legal searches — “personal injury lawyer near me,” “divorce attorney” — Google shows the local pack of three firms above every organic result, each with a rating, reviews, and a call button. Whether your firm is one of those three is decided by your Google Business Profile, your reviews, and your local signals, not by how good a lawyer you are.

This free audit shows you exactly where your profile stands and what is holding it back — reviewed by hand, not by a scanner.

What we check

We look at profile completeness, primary and secondary categories, review volume and velocity, NAP consistency across directories, and how you compare to the competitors currently winning your local pack. Then we send a prioritized list of the changes most likely to move you up. For the full system, see our Google Business Profile service, or score yourself instantly with the GBP score checker.

Free, with a 48-hour report

Submit the short form and we email your personalized Google Business Profile and local SEO audit within 48 hours. Available to law firms across North America.

Frequently Asked Questions

What is a Google Business Profile audit?

It is a hand-done review of your firm's Google Business Profile and local search signals — profile completeness, categories, reviews, NAP consistency, and local-pack readiness — with a prioritized list of what to fix to rank higher in the local pack and Maps.

Why isn't my firm showing in the local pack?

Common reasons include an incomplete or wrong primary category, too few or stale reviews, inconsistent name/address/phone across the web, and stronger competitors. The audit identifies which of these apply to your firm specifically.

Is the local SEO audit free?

Yes, completely free with no obligation. We review your profile by hand and email your report within 48 hours.

How is this different from the GBP score checker tool?

The free score checker gives you an instant self-serve estimate. This audit is a hand-done review by a person, comparing you to real competitors in your market and giving tailored recommendations — delivered within 48 hours.

Do reviews really affect rankings?

Yes. Review volume, average rating, recency, and your response rate are all local-pack ranking signals, and they heavily influence whether a searcher chooses to call you. The audit benchmarks your reviews against competitors.

What do you need to run it?

Your firm name, website, and city are enough to start. Telling us your practice area and main competitors makes the comparison sharper.